Sprinkles is a chain of cupcake bakeries in the US. We visited their location in midtown, NYC. It is a cute and nicely-decorated spot with cupcake-shaped chairs and a nice display case showing the cupcakes they have available. Overall I was impressed with the quality of their cupcakes. They were very moist. They were on par with Crumbs. However, they were much smaller, so Crumbs still offers better value than Sprinkles.
$3.50/cupcake
Both cupcakes had very moist cakes. They weren't dry like cupcakes occasionally are. The frosting was also quite good. The cupcakes were appropriately sized for one person.
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